Case Study
Linetrack
Timeline:
6 weeks
Services:
UI/UX DesignDevelopmentMotion Design
Tech stack:
WebflowGSAPJSRive
Client:
Linetrack GmbH
Linetrack is a German B2B software for project management in machine and plant engineering: real-time timelines, capacity planning, cross-department resource control. The challenge of every software website applies here twice over: explain what the product can do without overwhelming the visitor with complexity.
The starting point
The existing platform was to be raised to a modern level technically, visually and structurally. The audience is project and planning leads as well as technical decision-makers — people with little time and high standards who have to grasp the value of the software immediately.
Our solution
Our approach: make complexity visible through animation and interaction instead of hiding it in walls of text. Generous layouts, clear typography and targeted animations guide through how it works. Built as an extensive Webflow site with over eight product pages, case studies, blog, team and careers; at launch we onboarded the team in a detailed walkthrough so they maintain the content themselves. Live since April 2026 at linetrack.de: a platform that translates a complex product into a clear, guided story — tested by the tech-savvy client themselves across desktop, tablet and mobile.
Project Resources
Management:
1x Project Manager
Creative Direction:
1x Creative Director
Design:
1x Senior Designer1x Junior Designer
Development:
1x Development Lead1x Senior Webflow Developer
Animation:
1x Motion Designer
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