Web design for lawyers & law firms
Websites for law firms whose presence matches their fee level: credible, precise, legally compliant. Clients see at a glance what your firm stands for, and reach the client enquiry form in two clicks.
Every firm different. One standard.
A sole practitioner needs a different presence than a partnership with ten practice areas across three offices. We build what fits your clients, your practice areas and your fee level: a one-pager for the sole practitioner, a multi-page website for the partnership, a relaunch for the site you already have. Credible, precise, legally compliant, and free of industry stock photography.
Sole practitioner
Partnership with several practice areas
Specialist lawyer with a clear focus
Firm with several offices
Clients check you out. Before they call.
Clients judge a law firm website in seconds, usually on a phone, often in the evening after calling a directory. What they see there decides whether the enquiry arrives or whether they click through to the next firm. A stock photo in a suit and three platitudes about discretion no longer cover it. A lawyer's website has to do six things, otherwise it will not win mandates.
Clients instruct people, not letterheads. Profiles with focus areas, career history, publications and specialist titles show who will run the case. Real portraits instead of stock photos, in the look of your firm.
Every practice area gets its own page in plain language: which cases, which clients, which approach. That way Google finds the page for employment law solicitor Regensburg, and the client recognises their own situation.
Structured by practice area.
Every practice area gets its own page in plain language: which cases, which clients, which approach. That way Google finds the page for employment law solicitor Regensburg, and the client recognises their own situation.
Lawyer profiles with substance.
Clients instruct people, not letterheads. Profiles with focus areas, career history, publications and specialist titles show who will run the case. Real portraits instead of stock photos, in the look of your firm.
76%
of premium clients research online before first contact
Source: Forrester B2B Buying Survey
75%
judge credibility based on web design
Source: Stanford study
Client enquiry in two clicks.
Phone, callback, a form with a short description of the case, appointment booking: visible on every page and one tap away on a phone. We build the contact routes around the way your firm actually works.
Found locally at every office.
Searches for a law firm are almost always local. Location pages, consistent firm details, a Google Business Profile and LocalBusiness schema make sure your firm shows up for solicitor plus city, not only in legal directories.
Making trust visible.
Reviews, specialist titles, memberships, published articles, press coverage: trust signals belong where the decision is made, not on a hidden sub-page. Presented discreetly, without an advertising tone.
What does a law firm website cost?
A professional website for a law firm starts at €8,000 with INSYNC, and the market range is €6,000 to €15,000. Other agencies name no price. We do. The price depends on scope, features and the number of offices, plus running costs for hosting and maintenance. Premium does not mean expensive for its own sake here: a website that brings in one additional mandate a year has usually paid for itself.
In the first call we name the cost drivers openly instead of luring you in with a flat rate that does not hold later. You get a quote that matches the real scope of your firm: a one-pager for the sole practitioner, a multi-page website for a partnership with several practice areas, a relaunch for the site you already have.
A profile per lawyer, location pages with local SEO and firm details. Depending on what you need: appointment booking, callback logic, client portal integration, multiple languages and ongoing maintenance.
The biggest lever: every practice area as its own page with copy, structure and an SEO foundation. Plus copy per practice area and real firm photography instead of stock images.
Practice areas and pages.
The biggest lever: every practice area as its own page with copy, structure and an SEO foundation. Plus copy per practice area and real firm photography instead of stock images.
Lawyers, offices and features.
A profile per lawyer, location pages with local SEO and firm details. Depending on what you need: appointment booking, callback logic, client portal integration, multiple languages and ongoing maintenance.
from €8,000
entry level at INSYNC
4–8 weeks
until go-live
GDPR
compliant from day one
Legally sound from day one.
Law firms in particular cannot afford a website that is itself open to challenge. We build compliant from the start: GDPR-compliant technology and embeds, a correct legal notice, a proper cookie solution and an accessible build that can be delivered in line with the European Accessibility Act. Your outward reputation starts with a website that meets your own standards.
GDPR-compliant technology: hosting in the EU, no trackers without consent, encrypted forms
Legal notice and privacy policy with the mandatory details for practising lawyers
A cookie solution that is legally sound and does not ruin the first impression
Accessibility to WCAG 2.1 AA, deliverable in line with the European Accessibility Act
Law firm marketing within professional conduct rules: factual, informative, without sensational promises
On request, alignment with your data protection officer
Our Work.
A small glimpse into some of our premium projects from the last few months. Click through for the full case study.
FRAMEN
INVENTRY
Theraletik
SONIQ
How your law firm website comes together.
Six steps from the first conversation to ongoing support. We keep you out of the day-to-day: clear milestones, little coordination overhead, one fixed point of contact.
Discovery and client audit
We start with your firm, not with colours: practice areas, client types, offices, competitors in your city. Kick-off remote or on site, and after that everything runs through one channel. Outcome: a clear scope and price before anything gets built.
Strategy and trust architecture
Which pages the firm needs, where each trust signal belongs, and how a client reaches the enquiry form in two clicks. Outcome: a page structure, keyword mapping per practice area and a plan for offices and profiles.
Design direction and website design
References, typography, imagery: credible, but not stuck in 2010. The most important area first, in several variants. After that, practice areas, lawyer profiles, location pages and careers are designed out from the approved style anchor. Copy is written with you so it is accurate in substance and stays factual under professional conduct rules. Outcome: an approved design direction and pixel-perfect designs for the whole website.
Development and legal compliance
A clean build in Next.js or Astro, a CMS for articles and team pages, GDPR-compliant technology, schema and local SEO. Outcome: a fast, accessibility-ready website you maintain without a developer.
Launch and support
Redirects, Google Business Profile, indexation and a walkthrough for your team. After that, ongoing maintenance and an SEO retainer if you want them, so the firm website does not stall after launch. Outcome: a live website with clean indexation and a team that maintains it themselves.
Client voices from real projects.
Enough from us. Here's what our clients say about the collaboration.
“Our new website is a complete game changer. In terms of look it holds its own against the websites of major corporations - and that's exactly the league we want to compare ourselves with. If you're looking for a design agency that doesn't feel like a traditional agency, INSYNC is exactly right for you.”
Common questions about web design for lawyers
What lawyers and law firms ask us before a project: costs, timelines, Google, data protection, maintenance. Something missing? Ask us in the first call.
From €8,000 at INSYNC, with a market range of €6,000 to €15,000. We name the cost drivers openly: the number of practice areas and lawyers, the number of offices, features such as appointment booking or client portal integration, multiple languages, photography. Instead of a flat rate you get a quote that matches the real scope of your firm.
Usually 4 to 8 weeks, depending on scope. A one-pager for a sole practitioner is faster, a partnership with ten practice areas and three offices takes longer. We keep you out of the day-to-day: clear milestones, little coordination overhead, one fixed point of contact.
Yes, if it is built for it. Searches for a law firm are almost always local (employment law solicitor plus city). We build the technical SEO foundation in from day one: a page per practice area, location pages, fast load times, schema and a properly maintained Google Business Profile. That way your firm shows up in local searches, not only in legal directories.
Yes. GDPR-compliant technology, a legal notice with the mandatory details for practising lawyers, a correct cookie solution and encrypted forms are standard with us. Accessibility can be delivered in line with the European Accessibility Act. You review the content of your firm's marketing against professional conduct rules yourself, and we deliver the factual structure for it. On request we align the data protection points with your data protection officer.
Yes. We build contact routes that fit the way your firm works: a short form with a description of the case, a callback request, appointment booking or direct dialling on a phone. Forms run encrypted and GDPR-compliant, and enquiries land where your office staff will see them. Confidential detail still belongs in the first conversation, and we say so clearly on the page.
Yes, if you want to be found for it. A single our services page ranks for nothing. A page per practice area with its own language, typical cases and the lawyer responsible ranks for practice area plus city and meets the client where they are searching. We structure the pages so you can extend them yourself later.
Yes. For firms with international clients we build the website multilingual, with correct language signals for Google and separate content per language. Each language is scoped separately, because copy, structure and SEO have to be maintained per language.
Yes. We build a CMS structure for articles, publications, lawyer profiles and job ads that you maintain yourself without technical knowledge. Your expertise stays visible and current. If you have no time for it, hand the maintenance to us.
We embed real reviews from your Google Business Profile visibly, where the decision is made, discreetly and without an advertising tone. We do not invent testimonials. On request we set up a simple process so satisfied clients can leave a review once a matter is closed.
Usually a relaunch with a clean migration: existing rankings, redirects and content are preserved, while design, structure and technology are rebuilt. A relaunch starts at €8,000 with us. We will tell you honestly in the first call whether it is worth it, once we have looked at your current site.
Featured resources
Let's talk about your project.
20-minute call, no sales pressure. You describe what you have in mind, we tell you if and how we can help.